
Visual identity development for an Australian tech and manufacturing company
Client
Client
GCM Corporation
Deliverables
Deliverables
Infographics, investor deck and social media assets
Role
Role
Freelance designer
Involvement
Involvement
Concepts - Final assets
GCM LTD manufactures advanced thermal cooling technology and needed to roll out their brand identity across their materials to better engage investors.
GCM LTD manufactures advanced thermal cooling technology and needed to roll out their brand identity across their materials to better engage investors.
GCM LTD manufactures advanced thermal cooling technology and needed to roll out their brand identity across their materials to better engage investors.
Brought on as a contract designer, I translated their technical, information-dense content into a compelling visual narrative. I expanded the brands look and feel to create a fresh infographic style, used these graphics to unify their investor presentation deck, and animated the core visual assets into eye-catching, shareable motion content for LinkedIn.
Brought on as a contract designer, I translated their technical, information-dense content into a compelling visual narrative. I expanded the brands look and feel to create a fresh infographic style, used these graphics to unify their investor presentation deck, and animated the core visual assets into eye-catching, shareable motion content for LinkedIn.


